WTVision logo

wTVision Technology Featured in Immersive Sports Productions for Apple Vision Pro

Published On: 23 October, 2026

Lisbon, October 2026 — wTVision, a global provider of real-time broadcast graphics and media workflow solutions, today announced that its sports graphics workflow technology and live data connectivity were used to help produce select immersive live sports experiences for Apple Vision Pro. wTVision’s real-time graphics workflows and sports data connectivity were deployed in the production of immersive live basketball and baseball experiences.

Apple Immersive Video places Apple Vision Pro users at the center of live events and stories as they unfold, creating viewing perspectives that go beyond traditional sports broadcasts. Recent productions have included select basketball and baseball events presented in Live Apple Immersive. In these productions, wTVision’s technology contributes the real-time graphics layer that appears within the immersive experience. For basketball, in-game elements including lower thirds, player rosters, game and shot clocks, and scores appear in 3D within the immersive experience. Baseball productions similarly incorporate a dedicated graphics package, including team lineups and statistics presented spatially alongside the live action. As part of this broader real-time immersive production infrastructure, wTVision connects live sports data with the graphics used throughout each event, giving production teams real-time control over graphics creation, updates, and presentation. The deployment draws on the company’s sports graphics controllers and dedicated applications, including Basketball CG and Baseball CG, adapted to the specific requirements of immersive live production.

These productions extend wTVision’s technology into a new generation of sports production in which graphics are no longer limited to the traditional television frame. Instead, live information can become part of the immersive environment while remaining synchronized with the event and the underlying sports data.

“Bringing our real-time graphics workflow into an immersive live production environment is something we are extremely proud of,” said Flávio Maurício, CTO at wTVision. “Our role is very focused: bringing the real-time graphics workflow and sports data expertise we have developed over many years into a completely new production environment. It is exciting to contribute alongside exceptional teams bringing this new generation of live sports experiences to life.”

The projects reflect a broader evolution in how live sports can be produced and experienced, extending real-time production workflows beyond the traditional broadcast frame into immersive environments. For wTVision, participating in these productions represents another step in the evolution of its real-time graphics technology and reinforces its approach of combining graphics control, real-time data, and production workflow expertise to support new forms of visual storytelling.

—

About wTVision

With clients in over 120 countries and 25 years of experience at the intersection of technology, graphics and storytelling, wTVision reaffirms its role as a strategic technology provider and partner to the global media industry, shaping how content is produced, distributed and experienced.

Inspiring Media Full Control | www.wtvision.com [https://www.wtvision.com/]

Apple, the Apple logo, Apple Vision Pro, and Apple Immersive Video are trademarks of Apple Inc., registered in the U.S. and other countries. Other product and company names mentioned herein may be trademarks of their respective companies.

wtvision.com [https://www.wtvision.com]

marketing@wtvision.com [mailto:sales@wtvision.com]

news@theiabm.org.

Latest IAMT News

  • IAMT CEO, Saleha Williams, to speak on CNN Global Perspectives Doha

  • Amagi powers KT Studio Genie’s global micro-drama expansion

IAMT Email icon

Sign-Up Here

Industry news, event updates and more. Sign-up for the IAMT Newsletter.