Amagi powers KT Studio Genie’s global micro-drama expansion
Bangalore, October 26, 2026 — Amagi, the media industry cloud company, today announced that KT Studio Genie (KTSG), the content subsidiary of KT Corporation, has completed a zero-downtime migration of its linear FAST channel portfolio to the Amagi® platform. KTSG also launched Genie Shorts, a channel built natively for 9:16 vertical micro-dramas, extending distribution to Samsung TV Plus, LG Channels, and Plex across Korea, the Americas, Europe, Asia-Pacific, and the Middle East.
KTSG migrated 16 linear FAST channels, including its domestic Korean lineup and its international K-Movie and K-Drama feeds, from its previous playout vendor to the Amagi platform, moving channels over in batches with no disruption to viewers. The migration ran alongside KTSG’s push into new platforms and territories, work the company plans to continue as it expands into North America, Europe, India, and Latin America.
As part of the same transition, KTSG introduced Genie Shorts, a linear channel curating 90-to-120-second Korean micro-drama episodes for Connected TV audiences. Genie Shorts launched with 73 titles and went live on LG Channels Korea in August, 2026. Expansion to Australia, New Zealand, Singapore, Taiwan, and the UAE happened shortly after, with distribution on Samsung TV Plus in Europe is planned next. Built for native 9:16 delivery, the channel keeps micro-drama episodes at full video fidelity on standard 16:9 screens, while a dedicated vertical graphics layer carries channel branding and program information.
“Scalability was the deciding factor. Amagi’s single playout architecture means we incur no additional playout cost when we expand to a new platform. For a company like ours that needs to add platforms and territories quickly, that mattered most,” said Wonrak Choi, Head of Channel Business Team, KT Studio Genie. “In Q1 of this year, our FAST revenue already exceeded our full-year revenue for the previous year, with an operating profit, and that did a lot to build internal alignment behind this move.”
“KT Studio Genie is not just migrating the channels to the cloud, it’s creating a new model for bringing Korean short-form stories to global audiences,” said Jay Ganesan, SVP, APAC, Amagi. “Genie Shorts combine a native vertical viewing experience with non-disruptive monetization while Amagi’s scalable architecture enables KTSG to expand globally. We are proud to be KTSG’s partner in taking this innovation worldwide.”
KTSG is also separately testing AI-powered subtitling and translation tools, including a government-supported initiative to localize short-form dramas into Spanish ahead of a planned Latin American rollout.
The engagement further demonstrates Amagi’s continued work with Asia-Pacific content owners as they scale FAST and connected TV distribution. Genie Shorts and KTSG’s linear FAST channels are available now on Samsung TV Plus and LG Channels, with continued rollout planned across additional platforms and territories through the rest of the year.
About KT StudioGenie
KT StudioGenie (www.studiogenie.co.kr) is the strategic media control tower of KT Group, established in 2021 to lead the development and production of premium scripted series. By establishing a virtuous cycle across the entire value chain—from IP acquisition to global distribution—the studio has proven its world-class capabilities through the global hit Extraordinary Attorney Woo and the/ew Recruit. The studio also leverages AI-powered production technologies to expand creative possibilities and enhance production efficiency. As a top-tier K-content powerhouse and the ‘Next IP Studio’, KT StudioGenie is evolving into a global leader, delivering high-quality scripted series that achieve both critical and commercial acclaim worldwide.
About Amagi
Amagi (www.amagi.com) is the media industry cloud, helping broadcasters, streamers, and content owners create, deliver, and monetize video at scale. The Amagi platform unifies content production, playout, distribution, and monetization across linear TV, FAST, streaming, and social so customers can maximize reach, engagement, and revenue. Distributors, including connected TV platforms and pay-TV operators, use Amagi to acquire, curate, and serve content to their audiences more efficiently. Amagi manages 16,000+ channel deliveries across 300+ distributors in 40+ countries.
Forward-Looking Statements
This press release contains statements that may constitute “forward-looking statements” within the meaning of applicable securities laws and regulations, including the Securities and Exchange Board of India (Listing Obligations and Disclosure Requirements) Regulations, 2015, as amended. These statements relate to, among other things, the anticipated benefits of the partnership, product capabilities, market opportunities, and future business prospects. Forward-looking statements are based on current expectations, assumptions, and projections and are subject to inherent risks, uncertainties, and other factors that could cause actual results or outcomes to differ materially from those expressed or implied in such statements. Amagi Media Labs Limited undertakes no obligation to publicly update or revise any forward-looking statements, whether as a result of new information, future events, or otherwise, except as required under applicable law.






















