IABM Rebrands as IAMT, Launches AI Discovery Platform

Content + Technology’s report on IABM’s rebrand to the International Association of MediaTech (IAMT), covering the launch of the MAI agentic AI-powered discovery platform and a new model for global collaboration. CEO Saleha Williams said: “This is beyond a rebrand – it’s a recognition of the market we now inhabit.” The piece also notes IAMT’s record audience growth in 2025, including an 8.8% LinkedIn engagement rate and over 220,000 active website users.

This article was first published on Content + Technology on 23 April 2026.