Telstra at IBC 2025

In this IABM TV Interview, we talk to Mark Strachan, Chief Product Officer at Telstra, about the company’s core business, its most important customer segments, and how it views the democratization of technology in the media and broadcast industry. Mark reflects on Telstra Broadcast Services’ 10-year journey in providing connectivity and managed services, exploring how customer needs have evolved and how the company’s investments in infrastructure, such as the Global Media Network, support wider access to MediaTech. He also shares insights on the industry’s rapid shift toward software-driven workflows and new monetization models, the growing role of managed services, and how democratization is shaping Telstra’s product and technology offerings for the next 24 months.