Mediagenix at IBC 2026

Published On: 22 September, 2026,

In this IAMT Interview, we speak to Ivan Verbesselt, Chief Strategy & Marketing Officer at Mediagenix, about the industry outlook and how its platform can help media businesses to improve title management, optimize scheduling and personalization. He also discusses their new Agentic AI workflows and what he sees to be in the horizon for them.

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