IBC2026 is this week

The countdown is on. IBC2026 is almost here, bringing the global media and entertainment community together in Amsterdam for the conversations, connections and innovations shaping what comes next.

IBC is where media and entertainment comes to life. The world’s leading broadcasters, content owners, rightsholders, technology providers and innovators come together to turn ideas into action, connections into partnerships and innovation into real-world business outcomes.

And there’s plenty waiting to be discovered across IBC2026.

Discover free-to-attend sessions across the showfloor

Get even more from your time at IBC with a packed programme of free-to-attend showfloor sessions throughout the event.

Across the Content Everywhere stages, Future Tech Stage, Owner & Partner Programme and IBC Showcase Theatre, industry pioneers and innovators will explore the trends, technologies and ideas transforming media and entertainment.

Expect expert insights, thought leadership, real-world case studies, technology showcases and the latest industry developments – all designed to inspire, inform and spark new conversations.

Step into the future of media technology

Head to Future Tech in Hall 14, where the next generation of media technology comes to life.

Discover breakthrough innovation, live demonstrations, pioneering start-ups and IBC’s industry-leading Accelerator Innovation Programme, alongside emerging talent, creator-led innovation, the Future Tech Stage and Hackfest.

It’s a space built around the people, ideas and technologies pushing the boundaries of what’s possible.

New for IBC2026: IBC Exchange

This year, you can make your time at IBC even more valuable with IBC Exchange (€145), powered by Braindate – a new premium pass designed to help you connect with other attendees around shared interests and expertise before and during the show.

Create discussion topics, join conversations hosted by others and arrange one-to-one or small-group meetings covering everything from Defence and 5G Private Networks to the challenges and opportunities presented by AI.

It means you can arrive at IBC with a personalised programme of valuable conversations already in place – helping you connect with purpose from day one.

IBC Conference 2026: Inspire the Debate

As AI-driven creativity, changing audience behaviour, new commercial models and the growing importance of trust reshape media and entertainment, the IBC Conference 2026 brings together the leaders driving that transformation.

With world-class speakers and a programme focused firmly on what’s happening now and what comes next, the Conference is an opportunity to hear new perspectives, challenge thinking and join the conversations defining the industry’s future.

Conference access also brings together curated networking through IBC Exchange, the Technical Papers Programme, IBC Innovation Awards, the full IBC showfloor experience and the world-renowned Accelerator Innovation Programme.

Don’t miss your chance to be part of IBC2026

From discovering emerging technologies and hearing from industry pioneers to building new partnerships and joining conversations that could shape your next big idea, IBC2026 is where the moments that matter happen.

And if you haven’t secured your place yet, now is the time.

Time is running out to secure your IBC2026 Visitor Pass at the discounted rate before the onsite fee kicks in.

Register now, plan your IBC experience and get ready to join the global media and entertainment community in Amsterdam this week.