Cindy© – Unique Ad Sales Solution for Linear Broadcast & Digital

Cindy© is the all in one Ad Sales Solution that helps television, radio and digital publishers maximize the ROI of every advertising space.
Designed to streamline the entire monetization chain - from proposal to billing - Cindy© centralizes campaign planning, inventory management, pricing, scheduling, and digital ad server integration.

With automated workflows and real time visibility, Cindy© boosts team efficiency, prevents revenue leakage, and ensures higher performing ad campaigns across linear and digital platforms.

MAIN FEATURES

-Combined Linear & Digital Ad Sales Management
Cindy© centralizes the entire ad sales process - from proposals to confirmed orders - providing a robust framework to manage campaigns, budgets, contracts, and customer relationships.

-Linear Inventory management & Ad Traffic
Cindy© structures, forecasts, and optimizes your linear advertising inventory, ensuring efficient planning across blocks, programs, and commercial breaks while streamlining daily Traffic operations.

-Smart Spot Placement
Cindy© offers multiple spot placement methods to meet advertiser constraints and maximize inventory efficiency - while keeping full editorial control in your hands

-Blocks & Breaks Programming
Cindy© manages blocks, programs, and commercial breaks with automation tools that simplify inventory creation, segmentation, and long term reservation planning.

-Monitoring & Calendar Interface
The Calendar Module offers a clear, user friendly visual overview of programming and sales status, enabling fast decision making and precise adjustments.

-Audience Management
Cindy© imports and uses both estimated and real audience data from certified sources to enhance placement accuracy and post campaign analysis.

-Financial & Revenue Management
Cindy© simplifies financial workflows with automated invoicing, risk control, and powerful revenue analytics, while connecting seamlessly to external systems.

KEY BENEFITS

-End-to-End Solution
From offer to billing across all ad sales operations

-Linear & Digital unified
One platform to manage TV, OTT, FAST and online advertising

-Web‑based & data‑driven
Real‑time dashboards for full visibility and faster decisions

-One piece of a greater whole
Seamless integration with Louise for content scheduling and with the Bminty ecosystem