Saleha serves on the IAMT Board, IAMT Investments Board and IBC Board.

As the CEO of IAMT, Saleha leads IAMT’s transformation to advance the interests of the global media technology industry, developing and implementing strategies to drive innovation, foster collaboration, and promote the industry’s growth across the world.

Since joining in January 2025, she has relaunched and repositioned IAMT (formerly IABM) as the leading global platform for member innovation and thought leadership, supporting hundreds of MediaTech organizations across the world to make smarter business decisions, reach new markets, and drive measurable business impact across the global MediaTech ecosystem.

Highlights include: the launch of IAMT MAI the industry’s first Association Agentic AI Model – a game changer for IAMT members amplification; launched IAMT MarketPlace – an Amazon style platform amplifying IAMT Members to MediaTech Buyers across the globe; launched the IAMT Visual Podcast Studio published globally across iTunes, Spotify, Amazon Music and more, and launched the IAMT Global Alliance – a global ecosystem of Media Partners, Education Partners & Industry Collaboration Groups,
With over 30 years in the media and technology industry, Saleha brings a wealth of global experience. She has spearheaded profitable growth and elevated market positioning for entities, including BBC, Google, WPP, Cognizant, Cisco, Siemens, BT, UK Gov, the Olympics, and worked with global media and entertainment clients from Hollywood to Bollywood. As a passionate technology ESG advocate, she also serves as a non-executive Director at WCMC – the United Nations Environmental Programme World Conservation Monitoring Centre (UNEP-WCMC).

A multi-award-winning technology thought leader and public speaker, (Financial Times Top 100 Tech Leaders, London 2012 Olympics Inspire a Generation, Insead Tech Inspirational Female, NAB Show, IBC Show, Mobile World Congress, Royal Television Society, Broadcast Asia and more), Saleha is deeply committed to driving strategies that foster an inclusive culture of innovation across the global media and entertainment industry.

With over a decade of experience in market intelligence, Ana-Claire have worked for a variety of research agencies, bringing consumer and lifestyle trends alive to help FMCG and tech companies to stay relevant and innovative in fast-moving industries. From an international background, Ana-Claire speaks English, French, Portuguese and Spanish. She also holds a Master degree in Journalism from the Birkbeck University of London.

Riikka is a graduate of Helsinki School of Economics, Finland’s top business school. She also studied Chinese Language and Literature at Fudan University in Shanghai, and is a fluent Finnish, English, French and Mandarin speaker. Since graduating, Riikka has held a number of market analyst roles, including Head of Research at a leading business advisory service in Shanghai, and most recently was Business Intelligence Manager at B Medical Systems in Luxembourg.